106
Friday, Office 106: 12:30-13:30
Tuesday, Online room link: meet.google.com/uya-wmez-zuu, 13:30-14:30
03 Nov 2026, Office H-201: 09:00-11:00
| Subject | Year and Programme |
|---|---|
| International Marketing Management | Year 4, МБ-А.ЕЗ (Full-time) |
| Brand Engineering * | Year 5, МБрМ (Distance learning) |
| Brand Engineering * | Year 5, МБрМ-СНУ (Distance learning) |
| Brand Engineering * | Year 6, МБрМ-ДНДО (Distance learning) |
| Digital PR: Strategies and Practices | Year 4, ДМПР (Full-time) |
| Home | End | Room | L/S | Course | Week | Group | |
|---|---|---|---|---|---|---|---|
| Tuesday | |||||||
| 15:15 | 17:00 | 2-228 | Seminar | International Marketing Management | 27 | ||
| Thursday | |||||||
| 11:15 | 13:00 | 2-315 | Lecture | Digital PR: Strategies and Practices | 9, 10 | ||
| Friday | |||||||
| 13:30 | 15:00 | 127В | Seminar | Digital PR: Strategies and Practices | 10 | ||
| 15:15 | 17:00 | 127В | Seminar | Digital PR: Strategies and Practices | 9 | ||
| Type | Year | Publication |
|---|---|---|
| Други | 2026 |
Palamarova-Kostova, P., International Marketing Simulation Framework: A Decision-Driven, AI-Supported Teaching Approach
Zenodo (CERN Open Science Repository), Geneva : CERN, 2026, 1-12. / DOI 10.5281/zenodo.18214454 / Линк
|
| Доклад | 2026 |
Palamarova-Kostova, P., Marketing the Home Aesthetic: Vibe Communication Across Short-Form Platforms
Strategic Responses to Global Uncertainty: Rethinking Markets, Governance and Innovation : International Conference on Economics, Business & Management (ICEBM), 25th-26th September 2025 : Conference proceedings , Varna : Science and Economics Publ. House, 2026, 471-484., ISSN(печатно) 3033-1692, ISSN(онлайн) 3033-1706 / DOI 10.56065/ICEBM2025.471 / Линк
|
| Учебно помагало | 2025 |
Vassileva, B., Palamarova-Kostova, P., Daneva, T., Miltenov, P., Valkanov, N., Dzhaparov, P., Training for Impact: Practical Learning Materials for the Agri-Food Ecosystem
Varna : STENO Publ. House, 2025, 83., ISBN(печатно) 978-619-241-421-4
|
| Учебник | 2024 |
Василева, Б., Паламарова-Костова, П., Иванов, С., Дигитален ПР : Стратегии и практики
Варна : Наука и икономика, 2024, 264., ISBN(печатно) 978-954-21-1172-6
|
| Доклад | 2023 |
Паламарова, П., Елементи на корпоративната идентичност в дигиталното представяне на български МСП
Ремаркетинг на реалността : Сборник с доклади : Международна научна конференция, посветена на 25 г. от създаването на кат. "Маркетинг" при ИУ - Варна, България, 17 юни 2022 = Remarketing the Reality : Conference Proceedings : International Scientific Conference devoted to the 25th Anniversary of the Estabilishment of the Marketing Department at University of Economics - Varna, Bulgaria, June 17 2022, Варна : Наука и икономика, 2023, 291-300., ISBN(печатно) 978-954-21-1134-4 / Линк
|
| Учебник | 2023 |
Василева, Б., Паламарова, П., Иванов, С., Управление на корпоративните комуникации
Варна : Наука и икономика, 2023, 271., ISBN(печатно) 987-954-21-1143-6
|
| Учебно помагало | 2023 |
Василева, Б., Паламарова, П., Иванов, С., Управление на корпоративните комуникации
Варна : Наука и икономика, 2023, 180., ISBN(печатно) 987-954-21-1142-9
|
| Доклад | 2023 |
Palamarova, P., SMEs Attitudes Towards Responsible Tourism Practices: Bulgaria, Portugal and the Netherlands
Tourism for Sustainable Future, Sofia: Avangard Prima, 2023, 591-600., ISBN(онлайн) 978-619-239-887-3
|
| Студия | 2023 |
Христова, Д., Паламарова, П., Изследване на приложенията на маркетинговия микс в културния сектор в България [Study of the Applications of the Marketing Mix in the Cultural Sector in Bulgaria]
Годишник. Стопанска академия "Д. А. Ценов" - Свищов, Свищов : Акад. изд. Ценов, 125 [СХXV], 2023, 65-93., ISSN(печатно) 0861-8054 / Линк
|
| Доклад | 2021 |
Palamarova, P., Consumer Attitudes Towards Adventure Tourism in Bulgaria
Tourism and the Global Crises : Proceedings of the International Scientific Conference Organized By Tourism Department at Faculty of Ecomomics of the "St. Cyril And St. Methodius" Univesity of Veliko Turnovo, Bulgaria 21 April 2021 Year, V. Turnovo : I and B, 2021, 236-244., ISBN(онлайн) 978-619-7281-73-6 / Линк
|
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