University of Economics – Varna

Duration: 1 year; 1.5 years

Language: Bulgarian

Mode of study: Full-time

Specific courses:

• Marketing Analysis
• Marketing Management
• Consumer Behavior

Specialized courses:

• Sales Management
• Management of Relations with Customers
• Distribution Practices and Solutions
• Sales Stimulating (elective)
• Sales on Internet (elective)
• Creative Thinking
• Information Technologies in Sales
• Commercial Logistics and Merchandising
• Sales Behavior
• Master Seminar

Expected knowledge and skills after acquiring qualification:
Students acquire knowledge and skills in sales management in companies, and they can use it to boost sales. Skills of creativity in sales management and a better understanding of customer behavior are created.

Employment opportunities upon graduation:
The graduates in master major "Sales management and merchandising," with an educational and qualification degree "Master in Economics, sales specialist, eventuate as: purchases/sales managers; heads of sales departments; logistics managers; heads in distribution departments; sales agents; sales assistant; sales representative; salesman; sales consultant (promoter); distributors; sales associates and others.