Degree: Master
Type of education:
Number of semesters: 2
Professional qualification: Economics
Professional field: ECONOMICS
First year: 2019
Specific courses:
Specialized courses:
Expected knowledge and skills after acquiring qualification:
The graduated students improve their knowledge and skills to manage promotional activities and improve communication in companies. They can use more efficient the communication marketing channels.
Employment opportunities upon graduation:
The graduates of educational qualification degree "Master" in "Advertising and media communications" major eventuate in the following areas:
Studied subjects | Semester | Credits | Type of grading | Student involvement | ||
---|---|---|---|---|---|---|
Total | Self-study | Classes | ||||
Specialised | ||||||
The Language Of Business And Media Communication | 9 | 8 | Exam | 240 | 165 | 75 |
Master Degree Seminar | 9 | 8 | Ongoing assessment | 240 | 195 | 45 |
Advertising Campaigns and Event Marketing in Distribution Channels | 9 | 8 | Exam | 240 | 165 | 75 |
Creativity and Conflicts in Advertising | 9 | 8 | Exam | 240 | 165 | 75 |
Computer Technology in Advertising and Media Communications | 10 | 8 | Exam | 240 | 165 | 75 |
Advertising Engineering and Design | 10 | 8 | Exam | 240 | 165 | 75 |
Ethical Principles and Rules in Advertising | 10 | 6 | Exam | 180 | 135 | 45 |
Electives (1)
|
10 | 6 | Ongoing assessment | 180 | 135 | 45 |
Total for Specialised | 0 | 0 | ||||
Graduare | ||||||
Electives (1)
|
10 | 15 | Exam | 450 | 450 | 0 |
Total for Graduare | 0 | 0 | ||||
Total for the entire period of study | 75 | 2250 | 1740 | 510 | ||
Optional courses | Semester | Credits | Student involvement | |||
Total | Self-study | Classes | ||||
Foreign Language - German | 10 | 3 | 90 | 60 | 30 | |
Foreign Language - English | 10 | 3 | 90 | 60 | 30 | |
Foreign Language - Russian | 10 | 3 | 90 | 60 | 30 | |
Foreign Language - French | 10 | 3 | 90 | 60 | 30 |