Degree: Master
Type of education: Distance learning, Distance learning (January Admission)
Number of semesters: 2
Professional qualification: Economics
Professional field: ECONOMICS
First year: 2023
Specific courses:
Specialized courses:
Expected knowledge and skills after acquiring qualification:
The graduated students improve their knowledge and skills to manage promotional activities and improve communication in companies. They can use more efficient the communication marketing channels.
Employment opportunities upon graduation:
The graduates of educational qualification degree "Master" in "Advertising and media communications" major eventuate in the following areas:
Studied subjects | Semester | Credits | Type of grading | Student involvement | ||
---|---|---|---|---|---|---|
Total | Self-study | Classes | ||||
Specialised | ||||||
Master Degree Seminar | 9 | 6 | Ongoing assessment | 180 | 168 | 12 |
Event Marketing and Advertising Campaigns in Distribution Channels | 9 | 8 | Exam | 240 | 225 | 15 |
Content Management in Advertising Communications | 9 | 8 | Exam | 240 | 228 | 12 |
Planning and Evaluation of Advertising and Media Communications | 9 | 8 | Exam | 240 | 228 | 12 |
Computer Technology in Advertising and Media Communications | 10 | 8 | Exam | 240 | 234 | 6 |
Advertising Engineering and Design | 10 | 8 | Exam | 240 | 225 | 15 |
Legal and Ethical Principles in Advertising and Media Communications | 10 | 8 | Exam | 240 | 228 | 12 |
Electives (1)
|
10 | 6 | Ongoing assessment | 180 | 171 | 9 |
Total for Specialised | 0 | 0 | ||||
Graduate | ||||||
Electives (1)
|
10 | 15 | Exam | 450 | 450 | 0 |
Total for Graduate | 0 | 0 | ||||
Total for the entire period of study | 75 | 2250 | 2157 | 93 | ||
Optional courses | Semester | Credits | Student involvement | |||
Total | Self-study | Classes | ||||
Foreign Language - English | 10 | 3 | 90 | 84 | 6 | |
Foreign Language - German | 10 | 3 | 90 | 84 | 6 | |
Foreign Language - French | 10 | 3 | 90 | 84 | 6 | |
Foreign Language - Russian | 10 | 3 | 90 | 84 | 6 | |
Foreign Language - Portuguese | 10 | 3 | 90 | 84 | 6 |