On 15 October 2026 at 2:00 p.m., in Hall 1 at the University of Economics – Varna and online via meet.google.com/tpp-gshj-zfk, we will welcome Daniel Doppler. Our speaker is an entrepreneur, an internationally recognized expert in hospitality technology, and a guest lecturer at ESSEC Business School. He will deliver a talk entitled “The Power of Structured Data in Hospitality.”
The session will demonstrate how structured information is becoming a strategic asset for the hospitality industry – from improving online visibility and presence on AI-powered platforms to enhancing guest communication and increasing direct bookings. Through practical examples and best practices from the international hospitality industry, Daniel Doppler will trace the journey from collecting and centralizing data to using it across websites, booking platforms, applications, AI assistants, and other digital channels.
How can a hotel become “visible” to artificial intelligence? Why does accurate and consistent information across all channels matter? How can details that may seem insignificant at first prove decisive when guests choose and book a hotel? And how can technology simultaneously help increase revenue and reduce operating costs?
About the Speaker
Daniel Doppler is an entrepreneur and one of the pioneers of the commercial Internet in France. His professional journey began in 1996, and over the years he has developed businesses in a variety of fields, including tourism, yachting, digital services for the hospitality industry, e-commerce, and information technology. As an active investor, he supports technology companies and start-ups in various sectors and works at the intersection of hospitality, data, artificial intelligence, and digital commerce.
The event at the University of Economics – Varna will offer students and business professionals an opportunity to explore one of the most significant transformations currently taking place in the hospitality industry – the shift from simply having a digital presence to managing data as a strategic asset.
The working language of the event is English.
We look forward to welcoming you!
01 Oct 2026
